Childhood Cancer Canada

Childhood Cancer Canada is honoured by the support of its corporate partners and we are dedicated to building long-term, strategic relationships. These invaluable partnerships allow us to continue to fund national research while delivering critical education, community, and connectivity programs to children with cancer and th

Corporate Canada can contribute in any number of ways to help the Foundation in its work. Your company may offer matching donations when you support our charity! Click here to check the list of companies that generously match their employees' donations. If your company is on the list, get in touch with your HR department to set the matching process in motion and help us create more victories!

Here are just some of the ways that working with the Foundation to design a winning relationship can be a smart business decision:

• Consumers favour it: Studies reinforce that consumers are significantly more prone to purchasing goods and services from companies that are seen to be supporting positive causes and that are working toward positive change in the community;

• A boost in sales: A cause related type of relationship with on-product promotion or gifts linked to sales can boost the image of a corporation, along with its sales. What better or more noble cause could a corporation choose than childhood cancer;

• A morale boost for your employees: Employees love to see their employer doing good things to help others. It gives them a sense of pride and purpose. The Foundation will work with companies to make sure that our staff, survivors and researchers attend company events serving as speakers and motivators. The Foundation will also work with companies to identify volunteer roles for employees with the Foundation, a parent or support group, or a local children's hospital;

• Recognition and appreciation: The Foundation understands that not all companies want or need the same thing in terms of recognition or appreciation for their gift. The Foundation will work with companies to custom fit an appreciation program that reflects the nature and value of the gift and that works best for the company and its employees. 

Here are just some of the ways that corporations can help:

Donations

Consider a cash donation to assist with any one or several of the Foundation's programs. Cash gifts can be designated or applied to a specific program, or it can be left to the discretion of the Foundation to apply the gift in the best way it sees fit.

Sponsorships

All or part of a program can be sponsored. For ongoing, multi-year sponsorship support of larger programs, such as our Scholarship Program or aspects of research, significant appreciation such as naming opportunities can be arranged. Such sponsorships afford companies the chance to be identified, nationwide, with specific programs seen to be benefiting the fight against childhood cancer.

Cause-Related Marketing

Simply put, cause-related marketing refers to selling a product or service using a strategic alignment with a charity or positive cause as one element in the marketing plan. Cause-related programs often result in a small share of sales going to the charity, or an opportunity for consumers to donate a small amount over and above the purchase price. There are many formulas and many approaches to on-product and P.O.P promotion. The Foundation would be most pleased to talk through strategy with any interested company.

Gifts-In-Kind

Gifts-in-kind refer to the gift of a product or service for the use of the charity or its client base. The Foundation has benefited in the past from everything from gifted laptop computers, to free air travel, to gratis décor support for our annual Gold Ribbon Gala. Gifts-in-kind are wonderful ways for the Foundation to contain costs or to provide precious services to families.

Become a Sponsor

The foundation's sponsors are a vital part of helping us initialize more victories for children with cancer. Our sponsors range from small businesses, to major corporations, and each is committed to helping Childhood Cancer Canada fund national research while delivering critical education, community, and connectivity programs for children with cancer and their families.

If you woule like to learn more about how we can fit into your sponsorship goals, please feel free to contact Dana Stanescu, Director of Marketing & Community Programs at [email protected] or toll free 1-800-363-1062.